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How to Properly Include Links and Penguin-Safe Anchor Text in Your Guest Blogs

May 07, 2013
by Jayson DeMers
anchor text
1 Comment
In today’s post-Penguin SEO world, one of the clearest signals of attempted search engine ranking manipulation is the improper use of anchor text within blog posts. The problem stems from the fact that SEO professionals know that anchor text is a hint to the search engines of the topi
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What’s the True SEO Power of Press Releases?

April 24, 2013
by Jayson DeMers
press release SEO value, press releases, press releases and SEO, seo
4 Comments
For a long time, SEO professionals regarded press releases as little golden nuggets that could be added into pretty much any SEO campaign for a boost. However, back in December, Matt Cutts threw a not-so-beautiful egg into that basket, saying he wouldn’t “Expect links from press relea
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10 Steps to SEO-Optimizing Your Blog Articles

April 02, 2013
by Jayson DeMers
copywriting, seo
3 Comments
SEO copywriting is, essentially, writing copy that resonates with users, moving them to share and link to your content, and be moved to take action. In this article, we’ll explore the elements that makes online copy SEO-optimized. 1. Perform Keyword Research Use keyword research
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Assessing Your Content before Publishing

February 14, 2013
by Charlie Solanor
content marketing
0 Comment
Do you know how to ensure that your content is great enough before you release it into the open? If you find that your content is not delivering the traffic and conversions you had hoped, then there must be something wrong with the way you create it. To guarantee that your content del
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How Automated Content Generation and Recycling is Bad for Business

February 07, 2013
by Charlie Solanor
blogging, copywriting
0 Comment
Creating high-quality content on an ongoing basis is one of the most important aspects of running an online business. For one thing, creating specific content caters to a specific audience. And populating your site with fresh content regularly is crucial for raising your site’s rankin
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