Bloom: A Content Marketing Blog

January 3, 2013

Video Marketing: 3 Proven Tactics for Creating Effective Marketing Videos

Advertisements are everywhere. Gone are the days when you only ran into ads on TV, radio, and print media. Now they also appear on social […]
January 2, 2013

Social Networking and Bookmarking Sites That Can Boost Your Marketing Efforts

I remember the days when all there was to social networking was Friendster . . . which evolved into a social gaming site. Then MySpace came […]
January 1, 2013

How to Generate Great Link-Baiting Ideas

Just what is link baiting? A link bait is an online marketing strategy that attracts links from other sites to your great website content. Sounds like […]
December 31, 2012

Social Media and Its Unstoppable Role in Developing the Modern Business

  Social media is a pretty new and youthful communication and marketing tool, yet it’s thriving at an alarmingly fast rate. While comparatively an infant, […]
December 28, 2012

How to Make Your Small Business’s Online Presence Known Effectively

In 1995, Clifford Stoll made a bold argument that because of the limits of the Internet (at that time), e-commerce wasn’t going to fly. Of […]
December 27, 2012

Are You Missing These Awesome Facebook Marketing Features?

Facebook is simply massive. What started out as a simple networking site for college students is now the largest social networking site in the world. […]
December 26, 2012

Link Building 101: Where Links Should Be Placed

Tired of getting pushed around by Google Penguin? Have your previous link-building strategies been laid to waste? Afraid you’ll have to start all over again? […]
December 25, 2012

The 6 Business Benefits of Running Video Marketing Campaigns

These days, video has become a crucial online marketing tool. In fact, one very authoritative publication declared that advertising is more powerful if it includes […]
December 24, 2012

Setting On-Page SEO Right with Proper Site Architecture

Properly optimizing your content is good-enough SEO. But that’s only part of the battle. The other part is properly organizing information within your site to […]