Bloom: A Content Marketing Blog

August 28, 2012
5 Key Off-Page SEO Optimization Tips after Google Penguin

5 Key Off-Page SEO Optimization Tips after Google Penguin

Penguin was Google’s way of essentially “changing its mind” on over a dozen years of well-established SEO best practices. Why? To make money. When big-budget […]
August 27, 2012
6 On-Page Optimization Best Practices For the Post-Penguin SEO World

6 On-Page Optimization Best Practices For the Post-Penguin SEO World

It’s still all about Penguin, isn’t it? Yes, but that’s because I’d like to arm you with as much information as possible, so instead of […]
August 24, 2012
4 Advantages of Video Marketing for Business

4 Advantages of Video Marketing for Business

Viral video marketing is becoming a more important and effective online marketing tactic. In fact, research has shown that video ads are more powerful than […]
August 23, 2012
Bounce Rate: 6 Questions All SEOs Need to be Able to Answer

Bounce Rate: 6 Questions All SEOs Need to be Able to Answer

“Bounce rate” is a term you’ve likely heard if you run a website. If you’re an SEO, you’re always looking for ways to decrease it. […]
August 22, 2012

Video Marketing Beyond YouTube: 5 Video-Sharing Sites You Need to Know About

Advertising on TV will soon become an old-school marketing tactic. That’s because marketing with video online is making it easier to promote products, and as […]
August 21, 2012

How to Perform Keyword Research with Google AdWords Keyword Tool

Keyword research is crucial to online marketing success, because keywords still govern the way people find information online. Keywords help us accurately find the information […]
August 20, 2012

The 8 Essentials of Killer SEO Copywriting

Writing great and highly compelling copy that’s properly optimized for search engines is the first step for any profitable online endeavor, but it requires specialized […]
August 17, 2012

5 Ways to Properly Optimize Your Google+ Profile for Better Online Visibility

Over a year ago, Google+ was launched with much fanfare. Back then, it instantly caught the interest of the tech world. It was seen as […]
August 16, 2012

Local SEO 101: 3 Simple Ways to Dominate Your Local Market

It’s said that if your customers don’t find you on the map, they’ll find your rivals instead. Well, that’s also true for online business. One […]
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