Bloom: A Content Marketing Blog

December 17, 2011
#1 in Google for Affordable SEO Services

#1 in Google for Affordable SEO Services

We rank #1 in Google for “Affordable SEO Services”
July 29, 2011
SEO Vs. SEM: Are You Investing, or Just Paying Rent?

SEO Vs. SEM: Are You Investing, or Just Paying Rent?

SEO (Search Engine Optimization) and SEM (Search Engine Marketing) are two of the most successful forms of online marketing. But while many companies have embraced […]
April 22, 2011
Email Marketing: Should I Embed Images In My Email Template?

Email Marketing: Should I Embed Images In My Email Template?

One of the most common questions I hear about email marketing is “How should I format my email to get the best response?” An organization’s […]
March 10, 2011
Update on Duplicate Content Test

Update on Duplicate Content Test

Interestingly, two nights ago I was introduced to a local entrepreneur (in the Seattle, WA area) who has done consulting FOR Google on how to […]
March 4, 2011
Duplicate Content: All Evidence Considered, All Questions Answered

Duplicate Content: All Evidence Considered, All Questions Answered

Duplicate content. One of the most hotly contested and widely shrouded-in-mystery concepts of SEO. I’m going to tackle this concept right here, right now. I […]
February 15, 2011
Latent Semantic Indexing (LSI): What is it, and Why Should I Care?

Latent Semantic Indexing (LSI): What is it, and Why Should I Care?

LSI (Latent Semantic Indexing) is a way that search engines determine whether your content is really on-topic and in-depth or just spam. The search engines […]
February 8, 2011
Me and Google, We’re Homies

Me and Google, We’re Homies

Word, Google.
February 7, 2011
How to Use Your Website as Virtual Real Estate to Make Sales

How to Use Your Website as Virtual Real Estate to Make Sales

The first step of developing an online presence is to set up a Website. Unfortunately, the Web is an extremely competitive marketplace and simply setting […]
February 2, 2011
Marketers: Stop telling us to do something "TODAY"

Marketers: Stop telling us to do something "TODAY"

The overuse of the word “today” in marketing copy has become ridiculous. It’s so pervasive in the marketing world that consumers are either developing a […]
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