Bloom: A Content Marketing Blog

February 24, 2015

The 11 Ingredients of a Perfect Backlink Profile

Backlink building has become more of an art form than an exact science, especially since Google’s Penguin updates have all but eradicated the old ways […]
February 23, 2015

Local SEO for Multiple Locations in 5 Steps

Local SEO is a gold mine for local business owners. Optimizing your site based on your business’s location can help your business appear in local […]
February 22, 2015

Best Practices for Goals in Google Analytics

Google Analytics is the Swiss Army Knife of the online entrepreneur. It’s full of detailed insights and information you can use to analyze your online […]
February 21, 2015

Are Google Updates a Thing of the Past?

For more than a decade now, Google updates have been keeping search marketers on their toes. Every time you got used to one common SEO […]
February 20, 2015

10 Ways to Attract New Readers to Your Blog

Content marketing is a great way to improve your customer relationships, increase your brand visibility, and earn more conversions from your site visitors. There’s only […]
February 19, 2015

7 Qualities of Content That Earns Links

Link building is a must for any SEO campaign. Without a solid ongoing strategy to increase your domain authority through offsite links, you’ll be missing […]
February 18, 2015

How to Find Cheap Images in Your Content Marketing Strategy

One of content marketing’s biggest advantages is the fact that it can be used even without a massive budget. Traditional advertising campaigns, which once required […]
February 17, 2015

The Difference Between High and Low Quality Backlinks

Backlinks are still a big deal. You can define SEO in two major contexts—onsite and offsite optimization strategies—and one of those, offsite optimization, is almost […]
February 16, 2015

How to Minimize Your Bounce Rate Without Design Changes

Bounce rates are online marketing killers. You might be radically successful in your inbound marketing strategy, funneling thousands of visitors to your site through search […]