Bloom: A Content Marketing Blog

February 6, 2015

What is Considered a Low Website Loading Time?

Site speed is a critical component of your user’s online experience. In today’s world, users are impatient and demanding, and they’ll make a decision within […]
February 5, 2015

Where Will Content Marketing Be in 2016?

Content marketing has been a leading strategy for online brands throughout the past several years, especially since the Panda Update of 2011 rolled out and […]
February 4, 2015

What’s the Best Way to Optimize a Site for Mobile?

Mobile is taking over the search world. More people are using their mobile devices to perform searches, mobile searches are gaining popularity over desktop searches, […]
February 3, 2015

3 SEO Vulnerabilities to Avoid When Changing the Design of Your Site

Updating the design and structure of your site from time to time is a requirement of the age of online marketing. Designs get stale, technology […]
February 2, 2015

The 5 Big Myths of Personal Branding

Personal branding has grown in popularity over the past several years, as the widespread adoption of social media marketing and the encroaching distrust of massive […]
February 1, 2015

SEO Is a Fringe Benefit of a Successful Customer Engagement Strategy

Businesses from multinational corporations to local mom-and-pop shops have been scrambling to get more visibility on search engines. People rely on Google and other search […]
January 31, 2015

How to Use Facebook for Local SEO

Local SEO is growing in importance for several reasons. On a national level, SEO is becoming increasingly competitive, making it virtually impossible for local businesses […]
January 30, 2015

How the Google Knowledge Graph Is Growing to Change Search As We Know It

The search world is always on the move, but it wasn’t until the introduction of the Knowledge Graph a couple of years ago that search […]
January 29, 2015

7 Ways to Use Your Blog for an Email Marketing Campaign

The popularity of email marketing campaigns has been volatile, especially as the emergence of new online marketing techniques such as social media marketing and content […]