Bloom: A Content Marketing Blog

January 28, 2015

How Local Search and Mobile Search Are Becoming One

There was once a time when searches were all practically the same. They were performed in the same way, on a desktop, and two identical […]
January 27, 2015

Will SEO Become More Affordable in 2015?

Search engine optimization (SEO) was never a particularly expensive strategy, unless you were trying to rank for the most popular and hard-to-obtain keywords available, in […]
January 26, 2015

Properly Redesign Your Website the SEO Friendly Way

The web is a fast-paced world. Building a website isn’t like building a house; houses are designed to last for decades, but websites become obsolete […]
January 25, 2015

Is It Possible to Remove a Penguin Penalty Through Disavowal?

The Penguin Update, since it first hit the search world back in 2012, has been the defining rule-maker for offsite SEO. Intended to weed out […]
January 24, 2015

Is it Beneficial to Have Multiple Links from The Same Site?

Backlink building is an integral part of any SEO strategy, serving as the bulk of most offsite optimization strategies since the early 2000s. However, due […]
January 23, 2015

How to Build a Content Marketing Campaign on a Shoestring Budget

Dealing with a tight budget is one of the biggest challenges to an entrepreneur, particularly a small business owner with limited resources, limited capital, and […]
January 22, 2015

10 Free Tools to Master Social Media Marketing

Social media marketing isn’t as easy as people think it is. It’s more than just posting an update for your business every once in a […]
January 21, 2015

The 6 Biggest Social Media Mistakes of 2014

Social media can be a dangerous place. One wrong tweet can start a chain reaction of disgust, concern, or even hatred directed at your brand, […]
January 20, 2015

How to Write Content that Will Have The Lowest Possible Bounce Rate

Bounce rates can hurt. Your end goal is getting your site visitors to a specific destination, usually a conversion on a contact page or a […]