Bloom: A Content Marketing Blog

November 26, 2014

7 Ways the Knowledge Graph Could Change SEO Forever

The Google Knowledge Graph is a feature that started rolling out back in 2012 in order to improve the amount of information available online and […]
November 25, 2014

How to Leverage the Holidays in Your Social Media Strategy

For most consumer-focused brands, the holiday season is the most important, and of course, the most stressful. Customers are eager to spend, and it’s your […]
November 24, 2014

Do You Need an Agency for SEO? How You Can Tell

If you own a business that depends on brand visibility, you need a search engine optimization strategy. Through SEO, you’ll be able to improve user […]
November 23, 2014

How to Audit Your Local SEO Strategy

Local SEO is growing in importance, and too many companies are neglecting it in favor of a national strategy. Local SEO doesn’t take much more […]
November 22, 2014

A New Google Maps: What’s Ahead for Local Business?

Search marketers usually scramble to try and analyze and predict the course of Google search algorithm updates, but it’s an application update that has us […]
November 21, 2014

10 SEO Improvements You Can Tackle in 10 Minutes

Search engine optimization (SEO) is a strategy that takes time. There’s no instant shortcut that can take you from nothing and put you at the […]
November 20, 2014

7 Alternative Strategies to Refresh Your Stale Content

We’ve all been there. You’ve been pouring your efforts into content generation, making dozens of posts and covering every topic you can think of. You’re […]
November 19, 2014

5 Strategies to Turn Content Into an Extra Line of Revenue

If you’re in the inbound marketing game, you probably already have an awesome content marketing strategy. You already know the benefits: attracting users to your […]
November 18, 2014

Your Guide to Creating Webinars People Want to Watch

Webinars are valuable pieces of interactive content that can give you greater audience engagement and bring more value to your loyal brand fans. However, the […]