Bloom: A Content Marketing Blog

October 30, 2014

5 Things Most People Don’t Know About Negative SEO

Negative SEO is an unethical strategy that takes advantage of black hat practices to earn penalties for a competing site. Since Google lowers the ranks […]
October 29, 2014

3 of The Easiest Tricks to Increase Your Google Rankings

Boosting your page rank in Google is—let’s face it—a pain. If you’re just starting out, it takes days to get your onsite structure in proper […]
October 28, 2014

How to Prepare for The Next Penguin Refresh

If you were around for the first few iterations of Google’s Penguin update, you know just how much of an impact it had on the […]
October 27, 2014

How to Improve The Lead Quality from Your Website

For most online marketers, success boils down to how much revenue your campaign generates. That revenue is tied to paying customers, and paying customers are […]
October 26, 2014

How to Acquire Legitimate Anchor Text Rich Backlinks

Anchor text, the portion of text that contains a hyperlink, has been a controversial element of offsite optimization for the past several years, especially after […]
October 25, 2014

How Many Words Should I Have on My Homepage?

Content length is a matter of concern for both SEO and user experience. You need enough content to register in major search engines, but not […]
October 24, 2014

Create SEO Friendly Affiliate Links in Three Steps

Affiliate links are a useful tool for online advertisers looking to gain a little extra traffic. Essentially, you’ll be putting a link to your website, […]
October 23, 2014

5 Tools We Use to Check Our Blog Posts Before Publishing

Content marketing requires discipline and consistency in order to generate results, and as most writers know, consistency can be hard to achieve naturally. With every […]
October 22, 2014

3 Ways to Acquire Links from Large News Websites

Link building has come a long way since the early days of posting links pointing to your site like they were flyers for a lost […]