Bloom: A Content Marketing Blog

September 27, 2014

5 Types of Content that Make Your Followers Passionate About Your Brand

Raising brand awareness is a difficult task, and making users passionate about your brand is even more challenging. Promoting brand visibility is a simple matter […]
September 26, 2014

How to Recover from a Bad Review on Yelp

If you run a local business, eventually you’re going to encounter a negative review on Yelp, or a similar local business directory. It doesn’t matter […]
September 25, 2014

8 Qualities of Content Optimized for Conversions

You already have a content marketing strategy, but what is the core intention of your content? Is it intended to engage and inform your readers? […]
September 24, 2014

10 Daily Habits to Improve Your Content Marketing

Content marketing is becoming an increasingly competitive field, and marketers everywhere are scrambling to find ways to improve their strategy. In order to be successful, […]
September 23, 2014

How Email Marketing Fits in with SEO

Email marketing may seem like a dead strategy, since the majority of us treat most incoming promotional emails as spam, but the reality is that […]
September 22, 2014

Hashtag Tactics: The Why, When, and How to Use Hashtags in Your Marketing Campaign

Ever since hashtags emerged on Twitter back in 2007, they have been gradually evolving into a complex system that is often acknowledged, but poorly understood, […]
September 22, 2014

Online Reputation Management

Online reputation management is one of the most challenging, yet crucial components of an online storefront. Your online reputation shapes your brand image, and plays […]
September 22, 2014

Audience Blooming Services

You know you need to engage in social media marketing for an effective content marketing campaign; but what if you’re marketing to a non-existent audience? […]
September 21, 2014

The Pros and Cons of Content Automation

Many social media and content marketers use some kind of automation to supplement their content distribution efforts. Whether totally relying on technology to syndicate and […]