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May 16, 2018
The Top 5 Tricks for Getting New Followers on Facebook, Twitter, Instagram, LinkedIn, and Youtube

The Top 5 Tricks for Getting New Followers on Facebook, Twitter, Instagram, LinkedIn, and Youtube

Any individual or business that’s gotten involved in the world of social media marketing eventually finds themselves wanting more followers. It’s a natural appeal; having […]
March 17, 2016

How Facebook Is Diversifying the Online Customer Engagement Experience

In the world of online marketing, there are few things more valuable or more important than customer engagements. “Engagements” is a somewhat general term that […]
February 13, 2016

The Definitive Guide to Organic Audience Targeting on Facebook

This guide is the first in a series that I hope will help you better identify and target the audience most relevant to your brand. […]
February 8, 2016
The 8 Most Commonly Neglected Fundamentals in Social Media Marketing

The 8 Most Commonly Neglected Fundamentals in Social Media Marketing

The social media marketing world is about as complicated or as simple as you want it to be—no really, it is. You can spend your […]
February 7, 2016
The Quick and Dirty on Facebook's New Audience Optimization Feature

The Quick and Dirty on Facebook’s New Audience Optimization Feature

Facebook is no stranger to updates and upgrades. Just last year, we saw the introduction of more sophisticated ad options, auto-play videos, the digital assistant […]
November 14, 2015

All Facebook Posts Are Now Searchable – What’s Next?

Facebook search has gone through a number of different phases, and today exists in a few different forms. For years, their core search feature was […]
September 14, 2015

Is Facebook Beating Google at Its Own Game?

Until recently, Google has been the undeniable dominator in the online world. Billions of people rely on Google to find information quickly, read and exchange […]
August 8, 2015

How Facebook News Feeds Will Evolve in the Next Decade

Facebook has cemented its importance in the world, much like Google. Useful for both individuals and marketers, it exists as a technological marvel that’s become […]
July 29, 2015

5 Best Practices for Multi-Product Facebook Ads

Multi-product ads are a relatively new feature on Facebook, introduced back in 2014. However, compared to conventional advertising options for brands, multi-product ads are somewhat […]
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