Social Media Marketing

December 22, 2015

A 5-Minute Guide to Better Social Media Posts

Social media marketing success is somewhat elusive. Online users are fickle and often unpredictable. Some companies “wing” their strategy and end up with hundreds of […]
October 28, 2015

Will Organic Social Media Reach Become a Thing of the Past?

For years, social media brands like Facebook have taken to gradually decreasing the amount of reach any single post from a corporate brand could have. […]
October 25, 2015

Is Pinterest Forcing the Social Shopping Trend Too Early?

There’s a trend in social media starting to emerge. No longer limited to only encouraging social connections and discussions, modern platforms are constantly adding new […]
October 24, 2015

How to Respond to a Social Media Crisis in 5 Steps

No matter how careful you are, there’s always the chance that you’ll run into a major social media catastrophe. Maybe you posted something in jest […]
October 9, 2015

The 7 Fears Stopping Entrepreneurs From Marketing on Social Media

Social media marketing is one of the greatest, yet most widely understood developments in the marketing world of the past decade. While some companies have […]
October 1, 2015

7 Rules of Social Media Etiquette for Personal Brands

Etiquette is no longer limited to just the physical realm. Consider your personal brand on social media to be the digital representation of yourself. Obviously, […]
September 18, 2015

7 Ways to Get an Influencer’s Attention on Social Media

Influencers are gatekeepers to significant visibility and traffic in social media. With respect and authority in a wide circle or a specific niche, influencers generally […]
September 11, 2015

7 Social Media Updates to Watch for Next-Gen Social Marketing

Social media changes all the time, and if you want to stay relevant and outpace your competition, you’ll need to keep up with those changes […]
September 8, 2015

Why Conciseness Is the Most Important Quality for Social Media Posts

Any social media user or marketer will tell you that not all posts are created equal. There’s a certain “magic” to posts that have the […]